Notably, our project aims to set clear examples of how to create opportunities for those neglected in our society. Our centre started as a small vocational training place; and quickly became a holistic learning experience: - one that incorporates the development of humane communications acumen and functional community development skills. 

For sales, our focus is on two market segments:

The local market which will be served through partnerships with local SME: Small and Medium Enterprises. Here, we will sell traditional food products like cassava, starch, fruits and vegetables.

Western Europe is our other market. For this segment, we will offer more exclusive and luxury artisan products. We will position and market these products by making use of the Bruce Cerew brand; and by building partnerships with established fair trade organizations.

Subsequently, the benefits of our project are:

• Generation of employment for the teaming populace wherever the project is cited
• Forestalling rural to urban migration of people who seek for greener pastures
• Creation of natural resource management, new middle class and technology transfer
• Establishment of ecology and environment control in the community
• Marketing of greater number of quality vocational and farm produce
• Considerable maximization of farmland utilization and agricultural expertise
• Practically contributing to ensuring that there is food security
• Fostering links with local employment agencies to expedite trainee transition to national workforce